A few days ago, smart officially announced that smart Elf #1, #3 and BRABUS versions were officially launched in the United Arab Emirates, and unveiled the new cars together with local partner AW Rostamani Group, which also marked the official entry of smart UAE market.

Ms. Zhang Mingxia, CMO of smart brand global company, said: "The smart brand is moving towards a new level of development. 'Open your mind' is not only our brand proposition, but also guides every innovation we make. This time, smart Elf #1 and #3's launch in Dubai is a blend of traditional culture and modern technology, and is also the perfect epitome of the brand's vision. We look forward to joining hands with AW Rostamani Group to bring a more innovative and sustainable urban lifestyle to local users, as Dubai’s architecture continues to push excellence and innovation to new heights. ”

As an excellent partner of smart, AWR Group has a rich and diversified business portfolio in the UAE market, and both parties will jointly open brand stores across the country.

Mr. Michel Ayat, CEO of AW Rostamani Group, said: "The smart brand has a deep and diverse brand heritage, and we are ready to rapidly expand into the UAE market. The UAE is a market with diverse cultures, innovative integration, and booming business. Relying on AW Rostamani Group has been a leader in the automotive field for decades, and we will start a higher chapter of development together. ”

Adhering to the forward-looking development strategy of "China-Europe dual-core, global layout", smart continues to expand its global business territory and currently covers 31 markets in China, Europe, the Middle East, Southeast Asia, Oceania and Latin America. Relying on R&D centers in China and Europe, the new smart Elf #5 will be launched in the near future.